The story of how Ai Sayama became a professional artist is a remarkable one of following one's passion against the odds. A native of Tochigi Prefecture, she first pursued a conventional path, graduating from the Department of History in the Faculty of Letters at Sophia University. After graduation, she spent a decade working in an IT company. While she was successful and received recognition at her job, she felt a growing dissatisfaction and a lack of purpose. She began attending a private illustration school in her spare time, not with the dream of going pro, but simply because she wanted to get better at drawing. Over time, encouragement from instructors, positive feedback at amateur exhibitions, and small commercial successes began to pile up. Eventually, she took the leap, leaving her stable career with a "take the plunge" mentality, thinking to herself, "If it doesn't work out, at least I'll have tried." She officially began her career as an artist in 2018. Today, her work is featured in national retail stores like Loft, and she has exhibited her art in Paris and Taiwan, with her brand expanding into stationery, miscellaneous goods, apparel, and prints.
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Instead, she looked at the contract. At the salary increase. At the clause that said she would curate the entire virtual idol section of the museum.