Wu was the first Asian person to become a global ambassador for the British luxury brand Burberry, and he also served as a brand ambassador for Bulgari. While his fall from grace is well-documented, his rise to international superstardom in the 2010s reflects the immense power that Asian stars can wield when they capture the global zeitgeist.
While broader in scope, often embodies the creative, authentic spirit of Asian-American entertainment, blending lifestyle with humor [2]. The Appeal of "Raw" Content in Entertainment