According to a 2023 survey by Stackla, 86% of consumers say authenticity is a key factor when deciding what brands they like and support. Conversely, 57% believe that less than half of brands create content that feels authentic.
You do not need a professional portfolio. In fact, a "too professional" portfolio often hurts amateur models because it looks fake. Here is your six-step road map.
Never work for "exposure" from a brand making millions. Exposure is what you die of in the cold. Always ask for a product sample plus a small fee ($25 minimum) for commercial use of your face.