When released his debut studio album, Finally Rich , on December 18, 2012 , the landscape of hip-hop changed forever. At just 17 years old, the Chicago native—born Keith Cozart—brought the raw, unfiltered sound of Chicago Drill music into the global mainstream. Decades later, the album remains a foundational blueprint for modern trap, melodic rap, and the internet-driven DIY aesthetic that dominates the music industry today.