Money is the #1 cause of termination in the QSR industry. Dutch Bros’ financial rule is Absolute Accountability.
For the extrovert who thrives on chaos, the handbook feels like freedom. For the introvert who just wants to make a latte, it feels like a trap. Ultimately, Dutch Bros doesn't sell coffee; it sells a vibe. And the handbook exists solely to ensure that no employee ever breaks character. dutch bros employee handbook top
You are not just a "barista." You are a . You are the heartbeat of the blue and white stand. At Dutch Bros, we don't just serve coffee; we create moments of euphoria, connect with our communities, and deliver the fastest, friendliest service in the universe. Money is the #1 cause of termination in the QSR industry